1LeadGen brings local service businesses more calls and quote requests from nearby customers. We find what slows your lead flow, fix it, and spend your budget where people are already looking for services.
Trusted by 120+ local service businesses across the US & Canada
More inbound calls within 90 days
Lower cost per lead vs. DIY ads
Days to your first qualified leads
Of clients stay past month six
WHY THE LEADS AREN'T COMING
Even if you are the best in the business, some weeks can still go quiet. Your skill is not the problem. These six issues are making it harder for local leads to keep coming in.
You get sufficient service calls in one month, then the next one goes empty. Expertise is not the issue since an inconsistent lead flow makes revenue unpredictable.
When a local client searches "{{ServiceName}} near me," competitors fill the map, and you're stuck on page two. If they can't find you, they can't call you.
Angi, Thumbtack and HomeAdvisor sell that same lead to multiple contractors. Either way, you pay while racing to the bottom on price.
When you miss a call, the customer calls the next company. Your competitor answers and books the job.
You spend on ads, leaflets, a website, but can’t say which one brought a customer. Without lead tracking, you keep spending without knowing what actually works.
You spend most of the day serving customers and managing jobs. You have no time to promote your business. That makes it harder to bring in new leads.
OUR APPROACH
Local leads rarely come from one source. One channel builds visibility, another brings enquiries, and others build trust. We use all six together, watch what's working, and change things up to keep the calls coming.
We design SEO-optimized websites built to rank on Google, deliver a fast browsing experience, and turn visitors into phone calls and quote requests, not just traffic.
We help local service businesses rank on Google's local map-pack and organic search for high-intent 'near me' keywords. This brings more calls and quote requests without paying for every click.
We use Google Ads and Local Services Ads when you need leads fast. Nearby customers find your business and contact you right away when they need urgent service.
We answer the questions people search for before they contact a local service provider. Our helpful content brings the right visitors to your website and turns them into customers.
We keep your business visible on social platforms with photos of your work, reviews, and regular updates. This shows potential customers what you do and gives them a reason to contact you.
Email campaigns reconnect with past customers, generating repeat work, collecting 5-star reviews and sending seasonal reminders that keep your business top of mind.
Our methodology
Local service businesses do not win customers through one channel or strategy. That is why we developed a complete five-step framework that generates local leads and turns them into your customers.
Lay the foundation
Own local search
Capture demand now
Amplify & stay top-of-mind
Learn & scale
Lay the Foundation
We build your SEO-optimized website, set up your Google Business Profile, fix local listings, and install call and form tracking systems. Every account and asset stays in your name.
Own Local Search
Local SEO and a constant flow of reviews help to bump you up the map pack for "plumber near me," the channel that compounds without paying per click.
Capture Demand Now
Google Ads and Local Services get you to the very top of the moment someone searches. Paid for speed, SEO for durability.
Amplify & Stay Top-of-Mind
Meta ads, retargeting, and email keep your business in front of local customers. When they need the work done, you're the first name they think of.
Learn & Scale
We track every call back to its source, and the cost per booked job guides what we do next. We double down on what books, cut what doesn't, and send a clear report once a month.
From quiet phone to steady leads
Our process shows exactly how we plan, launch, track and improve lead generation for every local service business.
to first tracked calls
First, we review your website, rankings, ads and competitors to find where you lose leads.
Next, we choose target areas, priority services, ideal customers, budgets and the best channels to use.
Then, our team builds the campaign assets, launches each channel and connects every lead to tracking.
After launch, we review calls and form leads to confirm which campaigns bring real opportunities.
Finally, performance data shows where to increase budget, improve campaigns and expand into stronger markets.
Proof, not promises
See how our local lead generation campaigns perform through real client case studies showing the leads, calls and booked jobs generated for businesses.
Inbound leads in 6 months
A rebuilt site, claimed Google profile and tighter Google Ads cut cost per lead 41% to $127.
cost per lead in 7 months
A new site, optimized Google profile and focused Google Ads cut cost per lead from $120 to $56.
inbound calls in 8 months
Google profile, focused Google Ads and neighborhood SEO cut cost per lead from $96 to $62.
Proof, not promises
See the service industries we generate leads for, including businesses that serve nearby customers and turn calls, enquiries and appointments into booked jobs.
Don’t see your trade? We work with most home and local service businesses.
What sets us apart
Most lead generation agencies keep things unclear and lock you into long contracts. We're different. Every lead is exclusive, every call has a clear cost and there's simply no contract.
Fragmented · obscure · locked in
Exclusive · transparent · flexible
Every lead we generate is exclusive and never shared, recycled or sold to competitors.
Yours Alone
See the exact cost of every call and form lead in your dashboard.
No Mystery Retainer
We track every call back to the ad, page or search that generated it.
Source-Level Tracking
Month-to-month. Cancel anytime. Your website, ads and data always stay yours.
Cancel Anytime
In their words
Simple, honest pricing
Every plan starts with a free audit. No surprise add-ons. Cancel with 30 days' notice.
$499 One-time setup
No ad budget required
Starter
Google Business Profile · Local SEO
$499 one-time setup
+ 15% of your monthly ad budget
Growth
Local SEO + Google Ads
No monthly fee, no setup fee
We fund and run the ads
Scale
No leads, no bill. Pay per lead only.
$499 one-time setup
No ad budget required
Starter
Google Business Profile · Local SEO
$499 one-time setup
+ 15% of your monthly ad budget
Growth
Local SEO + Google Ads
No monthly fee, no setup fee
We fund and run the ads
Scale
For multi-location or fast-growing operations.
Not sure which fits? The free audit tells us, and you, exactly where to start.
Fill this out and we’ll be in touch to schedule it.
No contract · No obligation · Reply within one business day
Questions, answered
Get clear answers about pricing, timelines, contracts, and what to expect from your local lead generation campaign.
Most clients receive their first tracked calls in three to four weeks. Constant local leads usually start arriving by day 30 to 45. Some channels move faster than others. Google Ads can bring calls on the first day, while Local Services Ads may take a few days to a couple of weeks because of license and insurance verification. Local SEO takes longer, but by month three the full strategy usually begins to come together.
Not always. We first audit your current website to see how well it turns local search traffic into calls and quote requests. If a few changes can improve lead generation, we fix it. If the site cannot support that goal, we build a new one that you fully own.
Your cost depends on how many channels we use, your ad budget, target audience, campaign goals and service location. To get an exact price, send us a quote request or call us. We will review your requirements and provide clear pricing based on the needs of your campaign.
Angi, Thumbtack and HomeAdvisor often distribute the same lead to multiple service providers. That means you may be competing with several contractors for the same job. We take a different approach. Every lead comes from campaigns built for your business and goes directly to you. We do not send that lead to anyone else.
No. It’s month-to-month and you can cancel with 30 days’ notice. We recommend giving the campaign at least three months because local SEO takes time to show results, but you are not locked into a three-month contract. Your website, Google Ads account, Google Business Profile, call tracking, and data stay in your name and go with you if you leave.
You can verify every lead through call and form tracking. Your dashboard shows where each lead came from and how much it cost. You can also confirm whether the lead is genuine and within your service area.